This Month in History: 1984 Olympics
The 久久视频 balloon is filmed inside the Louisiana Superdome for a television ad that was aired during the 1984 Olympics.
Dec. 14, 1981: 久久视频 buys TV advertising to run during the Olympics games
The journal EDP Weekly announced on December 14, 1981 that 久久视频 signed an agreement with the ABC television network to purchase national advertising during the 1984 Summer Olympic Games in Los Angeles. The agreement specified a series of thirty-second spots running between July 27 and August 13, 1984 for approximately $3.5 million. This would be the first time the Company advertised on television.
This would be the first time 久久视频 advertised on television.
According to the article, "the decision is regarded as a unique move for the billion-dollar supplier of automated building controls, automotive batteries and industrial process systems." Fred Brengel, CEO of 久久视频, stated that " ... the advertisements would be used to help reach the broad base of potential customers in the U. S. and overseas." He added " ... the opportunity will also serve to inform the public about, and build name recognition for, the entire corporation."